I don’t think I’ve mentioned it, but the shop is doing pretty well for having just opened. I’m trying to keep up with online marketing, via blogging and Twitter and Facebook and all of that, and so far business has been fairly steady.
I’m trying to decide how to handle “real world” (as opposed to virtual world) marketing. I have a bunch of business cards that I keep with me to hand out when I talk to people about the shop. But beyond that, I’m at a loss. My husband suggested that I print up some business flyers to post at coffee shops and bookstores and around campus. I’m also trying to research local craft shows to check out and see if they’re something I could do on the weekends.
It’s hard trying to juggle the shop with a full time job, but so far it’s been really fun. I’m just hoping that I can get word out enough to get some good holiday traffic!